This week we celebrated with our work Christmas party and although the festive songs in the office are driving me insane already, it's nice to get into the Christmas spirit. The venue was beautiful, the food was delicious and the proceedings were very entertaining. Everybody donned their glad rags and danced the night away, although there were a few sore heads on the office the next day!
The year of the selfie
http://www.thedrum.com/news/2013/12/04/turkish-airlines-unveils-ad-featuring-kobe-bryant-and-lionel-messi-selfie
Heston Wonka's Chocolate Factory
As a marketer, I love campaigns that really believe in a concept, and this is why I like this one. Waitrose has hidden Willy Wonka themed tickets in their Heston Blumenthal bars and the lucky winners get to spend the day with the chef. I love this idea, as it is such an iconic part of the Charlie and the Chocolate Factory story. http://www.marketingmagazine.co.uk/article/1223755/waitrose-hides-willy-wonka-style-tickets-heston-blumenthal-chocolates
Asos beats Amazon and John Lewis in Pinterest Christmas battle
I love Pinterest and I am a frequent user, so I'm glad that Asos has won the battle on Pinterest for the most
shared content. This isn't hard to believe, seeing as the platform has a huge fashion outreach. Here is the leader board of the top 10 retailers shared on Pinterest, although I am surprised that B&Q is on the list!
Retailer Average pins per week Total pins Pinterest Followers Asos 1,728 160,958 48,043 Amazon 1,233 90,375 81 John Lewis 791 88,858 3,937 New Look 602 48,188 5,447 Next 525 41,452 6,406 Debenhams 333 89,577 2,632 Marks and Spencer 267 16,063 8,909 Argos 256 10,481 1,628 Tesco 206 7,931 2,187 B&Q 4 782 2,233
http://www.marketingmagazine.co.uk/article/1223703/asos-beats-amazon-john-lewis-pinterest-christmas-battle
shared content. This isn't hard to believe, seeing as the platform has a huge fashion outreach. Here is the leader board of the top 10 retailers shared on Pinterest, although I am surprised that B&Q is on the list!
| Retailer | Average pins per week | Total pins | Pinterest Followers |
| Asos | 1,728 | 160,958 | 48,043 |
| Amazon | 1,233 | 90,375 | 81 |
| John Lewis | 791 | 88,858 | 3,937 |
| New Look | 602 | 48,188 | 5,447 |
| Next | 525 | 41,452 | 6,406 |
| Debenhams | 333 | 89,577 | 2,632 |
| Marks and Spencer | 267 | 16,063 | 8,909 |
| Argos | 256 | 10,481 | 1,628 |
| Tesco | 206 | 7,931 | 2,187 |
| B&Q | 4 | 782 | 2,233 |
http://www.marketingmagazine.co.uk/article/1223703/asos-beats-amazon-john-lewis-pinterest-christmas-battle
Bloody Santa's
This campaign is great! To support blood donation, Santa's were lined up outside a blood donor centre, whilst
white suited Santa's emerged, drawing a parallel to giving blood. This uses the idea of Christmas to draw attention but for a good cause.
http://www.thedrum.com/news/2013/12/05/santa-s-red-suits-turn-white-following-blood-donation-new-campaign
Bloody Santa's
This campaign is great! To support blood donation, Santa's were lined up outside a blood donor centre, whilstwhite suited Santa's emerged, drawing a parallel to giving blood. This uses the idea of Christmas to draw attention but for a good cause.
http://www.thedrum.com/news/2013/12/05/santa-s-red-suits-turn-white-following-blood-donation-new-campaign
Top 10 viral videos
Watching these videos really made me laugh and gave me a great start to the day. My favourite is definitely the baby wrestling - The baby has the most adorable fluffy duck hair!
http://metro.co.uk/2013/11/29/top-10-viral-videos-of-the-week-wrecking-ball-chatroulette-to-i-am-spartacus-at-starbucks-4207740/
No comments:
Post a Comment